Cedar Creek Cattle Company is a partnership between Rick and Michele
Adams and Bill and Conda Plaisance. We started with two main goals
in mind: to have fun, and to show a profit from operations within
a few years. We own or lease about 150 acres. One ranch is located
8 miles east of Lockhart, Texas and the other is at Tilmon, Texas.
Our herd currently consists of 41 breeding females, 17 heifers in
waiting, a couple of potential herd sires, a couple of young trophy
steers and a herd sire by the name of High Center, a Highway Man
son out of a Tabasco daughter.
was obvious from the start that having fun raising Longhorns was
going to be an easy goal to accomplish. The main reason is the people
we met, from the get-go. At the first three ranches we visited,
we not only purchased cattle, but also made really good friends.
These friendships led to our introduction to the Texas Longhorn
Breeders Association of America and the South Texas Longhorn Association.
The people we met through these organizations were key to our success
during our first year of operation. They provided valuable guidance
and information that allowed us to learn more in the first year
than we could have learned on our own in several years.
on we decided to concentrate on breeding Longhorns for sale rather
than for show. We've concentrated on acquiring quality cows and
using artificial insemination. This allows us to breed some of our
cows to the best bulls in the country, and hopefully increase the
value of their offspring. Rick volunteered to attend AI training
at Bovine Elite. Then came the learning experience. We decided to
AI our entire herd, so we sold our bull. This provided the opportunity
for us to learn a lot. We were amazed at the different challenges
each animal presented because no two are alike.
learned how difficult it is to AI first calf heifers, how some cows
really do not like to be handled and that it is very difficult to
get a cow to settle during the heat of the summer. We also learned
that one of the most important parts of the process is catching
a cow when she first stands for the spotter bull. This requires
getting up several times during the night to observe the herd. It's
really fun to go walking through the pasture at night with a flashlight.
This effort is all worthwhile once you start seeing the calves hit
the ground. Rick is really proud to tell folks that he's "the
daddy" of the AI calves.
have used several bulls in our AI program, including The Shadow,
Shadowizm, J.K. Sterling, Superman, LL Wrangler and Lockhorn. We
are adding Super Bounce, Overhead, Tabasco and Phenomenon to this
lineup for the next calving season. Now that we have learned so
much about the AI process, we are more selective on which cows to
AI to which bulls. As our herd grew, we decided to purchase our
bull, High Center, to service our first calf heifers and cows that
did not settle after a couple of AI attempts.
important piece of advice we received from the friends we've made
is that marketing our cattle would be our biggest challenge. Truer
words were never spoken. We decided to try to sell our Longhorns
using the private treaty approach. We used newspaper classifieds
to get started. Then Michele volunteered to obtain training to build
a web site. Our web site "www.c4longhorns.com"
was launched in October of 2001.
was a lot to learn about building a successful web site. We viewed
many existing web sites and determined what we liked about each
one. We tried to incorporate some of these ideas into our site.
The process also included selecting a hosting service, selection
and registration of the site name and registering with several of
the search engines, some free and some with fees. We also learned
to take pretty good pictures of cows - even when they won't cooperate.
It's very difficult to get a cow to pose for a picture.
last important element we had to learn about sales was setting the
sale price. We make every effort to set a fair price so that both
our customers and we are happy when a sale is completed. We learned
about pricing by going to consignment sales and recording the prices
and catalog information obtained at these sales in a database. This
was very useful to us when determining the value of an animal based
on size, conformation, bloodlines and horn measurement. We also
use the information we've accumulated to help us select AI sires
that add value to their offspring. The lessons to be learned about
the Longhorn business are never-ending. We are truly blessed to
have made so many friends and acquaintances, and to be able to share
information. It's like being part of a big family, and we just can't
thank everyone enough.
love to share information with you, show you our herd and get
to know you better. You can reach us by phone at (512) 303-7017
or (512) 398-9340. Call or visit us any time.